How to Track Your SEO Success
Some view search engine optimization as art but to me search engine optimization is most definitely a science, an everlasting test-and-measure game with us, promoters, caught in the middle. So in this article, I will talk about ways to keep track of your SEO success and get pure gold out of plain and boring search engine optimization numbers.
1. Get statistics, and lots of it
In SEO science, success is directly proportional to the amount of information you get your hands on - the more stats, the better. And you require special seo reporting tools to mine that data for you.
I mean yes, hypothetically speaking, one may check inbound links in 324 search engines and one could find Alexa rank and Google PR for four thousand retrieved linking in pages… but you could also go crazy in the process.
So bottom line is this: no need to kill yourself - there are apps to collect search engine optimization information for you and even help you understand that information.
2. Make SEO information speak
“It’s not about numbers, it’s not about applications - it’s about questions you ask,” one SEO manager famously said, and it is so true in search engine optimization!
Even when you have thousands of search engine optimization metrics on your laptop screen, it can be rather difficult, even daunting, to see the big picture and ask the right questions.
… Just imagine missing a life-time search engine optimization opportunity in the sea of digits and hating yourself…
If you may wonder, this is not a call to hire an search engine optimization professional and deplete your savings on his services. Neither is it a pitch to promote some site selling keyword ranking report for a gazillion dollars.
All it takes is finding SEO tools making the numbers speak by:
- comparing data collected at different time frames,
- contrasting between best and worst search metrics and
- benchmarking your SEO progress with top-ranked competitor sites in your niche.
Some search engine optimization products go even further – they will compile trend tracking graphs and most essential search metrics into nice, and free, search engine optimization reports.
3. Capitalize on website search engine optimization reports
For a terminally busy webmaster, search engine optimization software generated reports are a real time-saver.
- they summarize search engine optimization stats for your specific site in a few seconds
- they tell you “what’s going on” in just one glance
- SEO consultants charge big bucks to run them, and you get them all for free.
I always wanted a clear picture of where I am and where I should go with my SEO. I am sure you do too. So find yourself search engine optimization tools telling you all of this and more, or try the one I use for free.
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